Mar 29, 2018
Episode 065. “She asked me how could I express gratitude. My
first thought was “to whom?” But she meant… gratitude to mySELF.”
Pause, take a deep breath, lift your head, and look
I just released an episode in my new-ish podcast
about the craft of podcasting, Podcast Envy, about downloads,
numbers, stats, etc and you probably know already how I feel about
using those metrics as a measure for success from my Creative Impostor episode 57: What do numbers have to do
And I propose a question that applies to areas of
life and work beyond podcasting, which is — if these numerical
metrics were to disappear…
If you could not easily see how many followers you
had on Facebook or Instagram, how many people liked your picture,
or retweeted your post. If you had no idea how many people were
subscribed to your email newsletter or opened it or unsubscribed.
If you did not have a head count for the audience of your talk or
your show… If you did not see an actual number…
… how would YOU measure success? How would you value
your OWN work?
Sometimes I feel like my own numbers are too small.
Like I’m working and working and working and no one notices or
cares. Like I’ll never reach that critical mass of followers where
suddenly the conversion statistics come out to actual sales of
services and I can actually earn a sustainable comfortable income
off of the content I create and the work that I do.
And sometimes I feel like a fraud, teaching
podcasting classes, encouraging hundreds of other people to create
a podcast and being positioned as the “expert” or making
recommendations on gear, equipment and software when certainly
there are other people out there who know more in that department
than I do.
And I keep putting myself out there despite those
And THEN what happens? Listen and find out...
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